American Wine Consumption Drops for First Time in 25 Years
A new report from industry group IWSR highlighted the decline.
Beer sales have been falling for the past four years, with a 2.3 % drop last year. The decrease comes as more people consume spirits and ready-to-drink beverages, such as spiked seltzers.
Sales in the hard seltzer industry increased by 50 % last year. The industry is now worth $8 billion Broader trends of health consciousness seem to be driving consumers towards lower calorie drinks, such as spiked seltzers.